Hire a damn creator.
Unlock your company's full potential by collaborating with in-house creators.
Why?
Hiring professional creators into your internal teams can dramatically accelerate your content production and other GTM efforts.
Cheaper and better than traditional video production
1-2 creators can often produce authentic brand content faster and better than traditional video production units with 10+ employees.
Great artists ship
Creators don't have the luxury of time to overthink everything and have a highly tuned intuition and helps them script, produce and ship multiple videos a day. They'll run circles around traditional production teams.
Trusted creator-brand liaison
Your in-house creator is a much better interface to working with external creators on campaigns.
Authentic content made by real creators
Move out of the uncanny valley and stop producing content that tries too hard to be authentic. Hire a creator to deliver world class DTC and UGC content.
Great results without the management overhead
Creators are entrepreneurs, and don't need any handholding when tasked to produce high quality content.
Find your product-market fit faster.
If your product or brand is targeting creators or social media consumers, an in-house creator can save you months of research by serving as an in-house strategist.
Benefits
What you get
For businesses
If your marketing requires great, authentic content campaigns (let's be honest - that's everyone in 2023), in-house creators can dramatically outperform traditional video production teams or agencies.Cheaper and better than traditional video production
1-2 creators can often produce authentic brand content faster and better than traditional video production units with 10+ employees.
Authentic content made by real creators
Move out of the uncanny valley and stop producing content that tries too hard to be authentic. Hire a creator to deliver world class DTC and UGC content.
Great results without the management overhead
Creators are entrepreneurs, and don't need any handholding when tasked to produce high quality content.
For startups
Don't build a creator-facing product without talking to creators first. Hire in-house creators to find product-market fit.Find true product-market fit
Find your target audience faster, shape your product's direction, secure investments, and build strong customer relationships with an in-house creator on your team.
Build an in-house creator council
Get ahead with an in-house creator council: Gain valuable insights, secure investments, and strengthen customer relationships by having creators on intimately woven into the fabric of your company.
Increase your authenticity and reach
Creators have established audiences and can bring their expertise in engaging with their followers to your brand.
Drive creativity and innovation
An in-house creator can bring an unfiltered outside perspective to your team, leading to innovative out-of-the-box ideas and solutions.
Enhance brand loyalty and customer satisfaction
Foster deeper connections with your target audience through an in-house creator serving as a face of your brand.
How to get your own in-house creator(s)
Step 1: Initial Consultation
We'll work with you to understand your needs, goals and objectives for your brand, and help you determine which package makes the most sense for you.
Step 2: Creator Recruitment
We'll recruit the most suitable and talented in-house creators based on your requirements, ensuring that they have the necessary skills, experience and creativity to deliver high-quality content that meets your goals.
Step 3: Creator Onboarding
We'll onboard your in-house creators, providing them with the information, resources and support they need to get started and hit the ground running.
Step 4: Creator Integration
We'll work with you to integrate the in-house creators into your brand, leveraging their skills and expertise to help drive your bran's success. Whether it's as content creators, strategic consultants or advisors, we'll help you make the most of your in-house talent.
Testimonials
Who trusts us
Don't take our word for it. Here's who we helped companies like yours in the past.
Peter has been enormously helpful advising us with product, strategy and execution in the constantly evolving landscape of social video. With a deep background as advisor/investor in startups intersecting technology and media, Peter has a depth of breath of knowledge and can help shape a digital strategy
Peter has been the best dollar-for-dollar investor on our cap table. His impact has far outweighed our expectations with the intros he makes, feedback he brings and the true founder aligned support on the journey, He’s always hustling for us (and more broadly all of his portfolio companies) when it comes to building hype/excitement with customers, investors and the generar creator community
Peter flies a million miles a minute and is one of the earliest adopters I’ve ever known. He is constantly searching, constantly trying, constantly changing and adapting. He has the gut instincts and impulses to grow and develop and be out front. Folks like Peter just MAKE iT HAPPEN!.
Peter is relentless in never settling for just what is given to him, rather Peter works non-stop to earn every last outcome afforded to him. He is ridiculously savvy and sharp at understanding communities and will be frank and genuine with you concerning business deals – which he’s had extensive experience navigating through
You can’t tell Peter something can’t be done unless you want to see him figure out a way to do it very loudly. Gives Taylor Swift a run for her money when it comes to combing talent with entrepreneurial instincts.